Build the AI agentbehind your store
echowin is the AI phone and conversation agent you configure yourself. Wire it to Shopify, Klaviyo, Gorgias, and Recharge. Define your own tools. Run one agent across phone, chat, WhatsApp, Discord, and your site widget.
"Smarter than employees, that's for sure."

































































A generic bot won't talk to your stack
The agent needs to call Shopify. Hit your Klaviyo flows. Query Recharge. Read from Gorgias. That is a configurable tool, not a packaged assistant.
Generic bots can't touch your data
Off-the-shelf assistants don't know your Shopify orders, your Klaviyo flows, or your Recharge subscriptions. The agent you configure should.
Zapier alone won't cut it
You can wire simple triggers, but a real voice and chat agent needs tool calls, instructions, knowledge, and conversation state. That's a different shape of tool.
Your FAQ lives in five places
Return policy in Gorgias. Shipping windows in Notion. Sizing in Shopify metafields. The agent needs one place to pull from and tools to call when the answer isn't static.
The AI plumbing is not your problem
Model selection. Latency tuning. Telephony. Speech stack. Hosting. You did not start an ecommerce brand to learn that layer. You want to configure the agent on top.
Off-hours calls go to voicemail
Configure the agent to look up orders, quote shipping, and take a callback any hour. Wire it to SMS for follow-up.
Cart and subscription questions need tools
Customers ask to pause a subscription, swap a size, or check a promo. The agent needs to call Recharge, Shopify, or Klaviyo in the moment. You define those tool calls.
What if you could wire the agent to your stack yourself, the same way you wire a webhook?
An agent wired to your actual stack
Configure the instructions. Define the tools. Point them at Shopify, Klaviyo, Gorgias, and Recharge. echowin handles the model, speech stack, telephony, and hosting. You build the agent on top.
A real agent, configured by you
What the builder configures
- Agent instructions in plain language
- Tool calls to Shopify, Klaviyo, Gorgias, Recharge
- Knowledge sources you upload or link
- Handoffs to SMS, email, or a human
What echowin takes off your plate
- Model selection and model churn
- Latency tuning across the speech stack
- Telephony, STT, TTS, and real-time audio
- Hosting, scaling, and observability
Wire order lookup
Tool calls to Shopify, WooCommerce, or your OMS. Agent quotes status and tracking mid-call.
Wire returns
Point a tool at Gorgias, Loop, or your own endpoint. Agent follows your policy and kicks off the flow.
Wire product lookups
Query Shopify metafields, Algolia, or your catalog API. Agent answers sizing, stock, and variant questions.
Wire Klaviyo and Recharge
Trigger flows, tag customers, pause subscriptions from a conversation. Tools you define, agent calls in context.
Build it yourself, or build it with our team
Most operators sign up and configure the agent themselves. For larger builds we will pair with you. You keep the configuration either way.
Build it yourself
Sign up, configure the agent, wire your tools. Ship a working phone and chat agent in a weekend.
Self-serve signup. No sales call required.
Build with our team
For larger catalogs, complex OMS wiring, or multi-brand setups. We pair with your team. You own the configuration.
Custom pairing. You keep ownership of the configuration.
One agent config, every channel
Phone, SMS, widget, WhatsApp, Discord, Slack, voicechat. Configure the agent once. Attach the adapters you need.
Phone adapter
Telnyx number, tools fire mid-call
Widget and chat adapters
Drop-in widget, WhatsApp, Discord, Slack
Things you wire up
Concrete builder actions. Each one is something you configure, point at an endpoint, and ship.
Wire order lookup tools
Define a tool that calls the Shopify Admin API, WooCommerce REST, or your OMS. Agent fetches status and tracking in the conversation.
Pipe calls to Business Compass
Every conversation emits signals. Pull intents and buying signals into your own analytics stack via webhooks.
Wire Klaviyo flows
Trigger Klaviyo events from a conversation. Tag customers, enroll them in flows, or send transactional email mid-call.
Wire Gorgias and returns
Point a tool at Gorgias, Loop, or your own endpoint. Agent follows your policy, opens tickets, and hands off when your rules say to.
Custom tools in JSON
Define tool schemas with parameters, auth, and headers. Point them at any REST endpoint. Agent calls them when the conversation warrants.
Hand off mid-call
Send SMS, send email, warm-transfer to a human, or trigger a Slack ping. You write the handoff rules.
Run in 70+ languages
Same agent configuration. Multi-language out of the box. One build covers every market you ship to.
Wire Recharge for subscriptions
Pause, skip, swap, or upgrade a subscription from a call or chat. Agent calls your Recharge endpoints with the right parameters.
Platform wiring
Shopify, WooCommerce, BigCommerce, Magento. Webhook in, REST out. Bring your own tools for anything else.
You build the agent. We handle the machinery.
Your time goes into behavior, tools, and knowledge. echowin takes care of the AI plumbing underneath.
You build. We handle.
From an operator who built his own agent
From a builder-operator"Smarter than employees, that's for sure."
Hear what your agents could sound like
Talk to a live agent, then build yours.
↑ Pick a style & talk
Joseph - Auto Repair
Joseph is the AutoWorkshop AI Receptionist, answering service, pricing, and hours questions while booking appointments and transferring calls when needed.

































































Questions from ecommerce builders
Answers for operators who read docs and wire integrations. Something missing?
Can I self-serve, or do I need to book a call?
How do I wire the agent to Shopify, Klaviyo, Gorgias, or Recharge?
Can I write custom tools that call my own backend?
What's the difference between self-serve and building with your team?
How does the agent reach my return rules?
Who owns the data and configurations?
Which ecommerce platforms does echowin wire into?
Can I white-label or embed this in my own product?
Does one configuration run across phone, chat, WhatsApp, and Discord?
How fast can I ship a working agent?
Ready to build your ecommerce agent?
Sign up, configure the agent, wire your tools. Pair with our team if you want a deeper build. You own the configuration either way.
Build it yourself
Self-serve signup. Webhooks, REST tool calls, your stack.
Start buildingNo sales call required
Build with our team
Pair with us on larger builds. You keep the configuration.
For larger builds
Operators like Sean Porcher, who runs 8 Jiffy Lube locations, build their own agents on echowin.